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ESSINCE [CEOwner of Royal Heir Entertainment] earned his degree in Audio Engineering from Webster University before delving into the marketing/performing side of the music industry. Having toured Asia multiple times as an artist, Essince was also instrumental in securing endorsement deals, booking tours, and marketing for artists in the urban industry in the United States (clients include: MGK, Universal, Hunid Racks Energy Drinks, Gucci Mane, and more). With his understanding of social media and online marketing, Essince speaks at music conferences across the country as well as a few universities in the Midwest.